All posts by ruca


“Benchmarking is the process of comparing one’s business processes and performance metrics to industry bests or best practices from other companies. Dimensions typically measured are quality, time and cost. In the process of best practice benchmarking, management identifies the best firms in their industry, or in another industry where similar processes exist, and compares the results and processes of those studied (the “targets”) to one’s own results and processes. In this way, they learn how well the targets perform and, more importantly, the business processes that explain why these firms are successful.” – Wikipedia

Video Tutorial: Google Maps and Public Transport

The user doesn’t always know how to use what is given to him, and while expressing that need I was asked to improve the information available to help all of those that may have some issues while dealing with the Google Maps simulator, the result is a video tutorial in Portuguese (my main language).

This was a fun task because of one simple detail: the music!

Don’t get me wrong, what I mean is that it’s so hard to get some music, insert it into the videos and then have no worries of dealing with the owner rights. The solution was quite simple: talk to a friend that is a producer and ask him for some tunes and here is the result!

Hello world!


First of all: thanks for the visit! ☺

I can’t explain the reasons for starting this diary, or weekly, or whatever, but it seems appropriate for me to make something of this and turn it to some kind of time capsule, it should be fun to someday revisit all of it.

My first thoughts, while doing this page, is to record all kinds of work that I might be doing while professionally, or have done, and connect it to all the stuff I love personally and recording it as well. And thinking of this I recon that it’s going to be a real challenge to keep this blog tidy, lets hope that this doesn’t end like my bedroom.


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